Tuoxian Group has abundant meat food resources and is equipped with professional processing equipment, which can independently process meat products, providing a continuous and stable supply for the later construction of fresh supermarkets. Tuoxian Fresh Supermarket adopts the model of combining online and offline, taking physical stores as the core carrier and traffic entrance, and adopting the business model of e-commerce platform + physical stores to integrate online and offline. Freshippo mainly sells at the retail terminal of stores, while considering the cost and perishable characteristics of fresh products, gives full play to the resource advantages of the group in the supply chain, and constantly promotes the development of the supply chain, not only establishing a self-operated direct procurement base, but also establishing a processing line in the agricultural product production base to ensure that fresh products are delivered to consumers at the lowest possible cost and at a faster speed.
